College football games aren’t always the most affordable sporting events with rising costs. The Tennessee Volunteers are easing some of that burden at home games for the rest of the 2026 season, though.
The SEC school is coming off a tough home loss against Arch Manning and the Texas Longhorns. However, Volunteers fans have a major reason to be excited for their remaining home games this year.
Advertisement
Tennessee announced they will hold “Happy Hour” at Neyland Stadium for their final four home games in 2026. The No. 17 college football program plans to open security gates three hours prior to kickoff so that supporters can enjoy half-priced concessions, including beer.
The school started this initiative in Week 4 when Tennessee hosted Texas as a way to celebrate its devoted fans when president Donald Trump attended the game. Trump’s presence created disruption getting into the game with added Secret Service security checks.
MORE: Protect College Sports Act passes U.S. Senate vote; House raises concerns
Tennessee Volunteers cheerleaders perform during the game against the Texas Longhorns at Neyland Stadium. Mandatory Credit: Randy Sartin-Imagn Images Credit: IMAGN IMAGES via Reuters Connect (Reuters)
Advertisement
Tennessee football‘s already in the national spotlight as one of 10 SEC programs ranked in the latest AP Top 25 poll. However, the Volunteers are giving their fans another big reminder as to why their devoted fanbase needs to continue to show up in Knoxville.
Huge SEC games loom for the Volunteers, including three ranked matchups against Alabama, Kentucky and LSU. The Lane Kiffin return to Knoxville will certainly be a circled game for many fans as the former Tennessee coach returns to Knoxville with the Tigers.
MORE: Robert Griffin III explains why he believes Arch Manning needs another year at Texas
The Volunteers look to rebound from their 20-17 defeat against Texas on Saturday, Oct. 3 when star quarterback Faizon Brandon and Co. face off against Auburn (3:30 p.m. ET on ESPN).
— Enjoy free coverage of the top news & trending stories with The Big Lead Newsletter —
