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The B.C. brand Maris Dae may be just a few months into business, but it’s already generating a lot of buzz.
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Officially launched in May, the products have sold out twice.
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The interest is fuelled by consumers who are curious about a new Canadian brand that sources its main ingredients from the coast of B.C. There’s also the allure of being natural.
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After battling infertility and losing both of her parents to cancer, founder Sam Rayner was adament the line of self-care products be safe for pregnancy, be free of synthetic fragrances and silicones, and more. We caught up with Rayner, who has spent more than 20 years in the beauty and wellness brand space, to learn.
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Q: What is Maris Dae?
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A: Maris Dae is a functional bodycare line powered by B.C. sea algae. Algae is known to enhance skin hydration, support barrier repair and leave skin glowing and resilient. We craft our Maris Element into ritual-worthy bodycare (and future skincare products) made in Vancouver.
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Q: What makes it unique?
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A: Seaweed skincare has an ancient past, but modern skincare has neglected this ocean powerhouse. When we discovered the benefits of seaweed for your health, and learned that no one was using our high-quality B.C. sea algae for skincare, we knew we needed to do something about it.
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Algae is an over-achieving antioxidant proven to increase skin hydration by 17 per cent and heal the skin barrier. We source some of the best seaweed in the world from B.C.’s wild Pacific Coast — and we’ve built a body-care line around it.
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Our proprietary Maris Element sea algae complex is sourced from two unique species of algae grown on Vancouver Island — Mazzaella Japonica. a.k.a. red algae, and Nereocystis Luetkeana, a.k.a. bull kelp. We work directly with seaweed farmers, biochemists and naturopathic doctors to ensure we have supply chain integrity, transparency, and the highest quality and potency results.
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We extract these algae into our Maris Element, and deliver the power of the nutrients and polysaccharides into luxurious self care products.
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Q: Who is the target customer?
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A: Our customer cares about high-performing products, made with effective, safe, and gentle ingredients. Designed for busy bodies, Maris Dae absorbs quickly without a sticky residue, creates a luxurious moment of self-care, and supports skin exposed to the elements — sun, salt, and snow.
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Suitable for normal to dry, dull or uneven, sensitive, and mature skin. Safe for pregnancy, postpartum, hormonal changes, sensitive or reactive skin We don’t use harsh actives like retinols, endocrine disrupters, or allergens like synthetic fragrances or colours, we are silicone, SLS and petroleum-free.
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Q: Is there a hero product?
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A: Our hero product is our Restorative Body Serum. This restorative serum deeply hydrates, repairs your barrier, and supports a healthy skin microbiome. Powered by our Maris Element algae complex, and proven skin actives including hyaluronic acid, niacinamide, and nourishing plant oils, it delivers your softest, plumpest glow yet.
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Q: What is the price range?
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A: Our bodycare products range from $42-$60.
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Q: And where can people learn more?
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A: You can find us at marisdae.com or on social @maris.dae. We are sold in boutiques across Canada.
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